What is the 360 recruitment cycle

The recruitment cycle, also known as the 360 recruitment cycle or the recruitment life cycle, is the complete process of recruiting talent with all the phases including sourcing, interviewing, selecting and hiring. 

Depending on the organisation of the recruiting company, recruiters are responsible for the entire recruitment cycle which is also referred to as 360 recruitment cycle or full cycle recruitment, or different parts of the cycle are assigned to separate roles in or outside the organization.

Some organizations for example choose to have a dedicated sourcing team.

Steps in the recruitment cycle

1. Sourcing

The recruitment process starts with the sourcing process. The goal of sourcing is to find candidates who qualify for a certain set of job criteria.

Search

The search is the part where sourcers or recruiters search for the best candidates. This can be online or through referrals. The online search for talent is a search through several platforms including search operators to target the search and get the right results.

Attract

Attracting candidates is about getting candidates to your employer brand and job post. You do this by positioning your employer brand so it resonates with the talent pool and by posting job posts that are distributed across different channels like LinkedIn, niche job boards and other relevant platforms.

Reach out

Reaching out is key to getting qualified candidates to show any further interest in the job. Some recruiters choose to use standardized and automated messages but a hyper personalized message is usually the most effective.